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QR Barcodes on Stickers of New Cars & Auto by the EPA & DOT?

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Everyone is jumping on board with QR Barcodes for Auto and Car Stickers. How they use them will be interesting, because as of today, the general consumer has only been given access to a QR Barcode that links to another website with basic information. Even the government is jumping on board in an effort to stay current with technology.

The EPA & National Highway Traffic Safety Administration (NHTSA) will update their current label or Window Sticker.  Most people recognize the current label (or “window sticker”) by the gas tank graphic and city and highway Miles Per Gallon (MPG) information.

This label or window sticker will provided consumers with simple, straightforward energy and environmental comparisons across all vehicles types, including electric vehicles (EV), plug-in hybrid electric vehicles (PHEV), and conventional gasoline/diesel vehicles. The agencies are incorporating new information, such as ratings on fuel economy, greenhouse gas emissions, and other air pollutants, onto the label as required by the Energy Independence and Security Act (EISA) of 2007. A Sample of the label is found at their website.

As gleamed from their website expected release date or implementation is not firm but in general you may start seeing it in 2012.

As for QR Barcodes that truly provide information consumers really want, i.e. pricing, reliability, features, and many more, look to the Quick Display Network (QDN) by Dealer Uplink. They are not just generating a QR bar code, but can, in a matter of seconds take an auto dealership’s entire inventory and give a consumer a glimpse into making a real buying decisions, while tracking and generating leads from those scans.  Technology sure has changed and its benefiting all of us.






Joplin Missouri Tornado Relief

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Our hearts and help go out to our Joplin Missouri friends and family during this time. We are currently volunteering our staff and resources to assist in the recovery.

We also recommend the following; Donations of money can be made to both the Convoy of Hope or The American Red Cross . If you are wanting to donate a new non-perishable item that can be done in Springfield Missouri at Ozarks Technical Community College at their Springfield Missouri campus located at Chestnut Expressway & National Ave.

QR Barcodes for Auto Dealers

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As of today, searching the internet for QR Barcodes for the Auto Industry, specifically for Auto Dealers, was scarce.

QR Barcodes

QR Barcodes

Many of you that may have stumbled upon this  website may not know what QR barcodes are let alone ones specifically for the Auto & Car Industry as it relates to Auto Dealerships looking to connect with the next generation of auto buyers.

Let’s review….

A QR code (short for Quick Response) is a  two-dimensional code, readable by dedicated QR barcode readers and camera phones. It was invented in 1994, and has been very popular overseas in Japan but has just made its trek over to the USA over the past few years.  QR is the abbreviation for Quick Response, as the creator intended the code to allow its contents to be decoded at high speed. (

Enter the iphone 4 by apple, the android by the team, and now QR starts to make sense to consumers. Many retail stores are are deploying QR Barcodes on price tags, while manufacturers are starting to put them directly on products. All with a marketing focus rather than a pricing functionality focus.

Historically Auto Dealers have been very old media driven with the exception of new media solutions such as online photos and info. They have fallen behind with their introduction of social media and other new media marketing methods. QR Barcodes hold the next way for forward thinking auto dealers to connect with the consumer and leverage it as a sales, lead generation, and simple marketing tool with quick access right on the dealership lot.

There are, however only a few forward thinking dealership that have even used a QR Barcode, and it was only as a link to their website. There is one company nationwide that has deployed software that allow  dealerships to leverage this technology is a real way. Dealer Uplink, based in Springfield Missouri has developed a turnkey solution for dealers to provide a unique QR Barcode for each car, that connects to specific information for that car.

This is by far the best solution available for dealerships to seamlessly connect with the smart phone users and next generation auto buyers while making their sales team more productive. Check out for details.